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Marketing, Advertising & Public Relations

Duration
3 Years
Study mode
Full-time
Attendance
Study on site
Qualification
BA (Hons)
Course code
NP5F
Sections

Summary

Compare course information on the Unistats website

Contact

Later applications

Available during Clearing
Click for help

You can apply for a Clearing course if you have paid the full application fee and:

  • you haven't had any offers (or none you wanted to accept) or
  • you've applied late after 30 June or
  • your exam results weren't good enough to get a place on a course you accepted.
Click here for more info about Clearing.
  • 18 September 2017

Open to applicants from:

  •  Open to applicants from England
  •  Open to applicants from Northern Ireland
  •  Open to applicants from Scotland
  •  Open to applicants from Wales
  •  Open to applicants from Rest of EU
  •  Open to applicants from Outside the EU

Venue details

Shortlisted for the Times Higher Education University of the Year Award 2016 and with one of England's top graduate employment rates, the University of Worcester is a great place to study. The University is situated in the heart of the beautiful historic city of Worcester, with all of its outstanding facilities withing easy walking distance.

Student life

Worcester concentrates on helping students achieve their potential, and places great importance on combining enduring human values with true professionalism. Worcester is a truly inclusive university where each and every person counts as an individual. As an important member of the dynamic, responsible, high-achieving community, you will have every opportunity to thrive and fully realise your potential. Worcester enjoys a national reputation as a very friendly place at which people are genuinely happy and feel that they can make a meaningful contribution.

Why study this course

Our Marketing, Advertising and Public Relations BA (Hons) course has been written to provide a multidisciplinary perspective on marketing communications from both the client and agency perspectives. It is an ideal preparation for a career in the popular, fun, fast-paced and varied world of marketing, advertising, PR and the media - working in-house for an organisation or in a specialist advertising, PR, media or communications agency.

Location

Henwick Grove

WORCESTER

Worcs

WR2 6AJ

United Kingdom

Skills and experience gained

You will explore strategic, operational and psychological aspects of marketing, advertising, public relations branding, customer behaviour and campaign planning; and work as part of a real team for a live client. This degree will signal to future employers your aspirations to become a dedicated marketing communications specialist. You will present as a strategist who understands customers and as a powerful, persuasive and adaptable communicator and motivator with the ability to work creatively, constructively, and collaboratively with others, particularly in team situations. You will also learn to think analytically and systematically; to make logical decisions; to interpret and use management information; to manage time, projects and resources; to be self-reliant; to use initiative and to champion an ethical and socially responsible approach to business. In Year 2, you will also have the opportunity to study at one of our partner universities in the USA, Canada, Australia, New Zealand or Europe.
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